Green media
Sustainability in e-media creation and distribution
Vertatique's Green Media initiative promotes sustainable creation and distribution
for theatrical film, broadcast television, online media, and related industries
through reduction of their workflows' energy, water, waste, and carbon emissions.
Manufacturers and Service Providers Sustainable enterprise operations Sustainable product/service designs & lifecycles Education & support of sustainable user practices Media Product Vendors Green Directory |
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Content Creators and Distributors Sustainable facility operations Sustainable set & location practices Sustainable media packaging & delivery Green Production Practices |
ICT Facilities Beginning to Use Bloom Energy Server
Submitted by Matt on Mon, 05/21/2012 - 19:17The Bloom Energy Server is a "distributed power generator" that uses fuel cells to convert air and natural gas into electricity. We wrote in 2010 that the 'Bloom Boxes' are "already being used by ICT companies, but not for for mission-critical ICT applications." Now we can report that they are in industries ranging from television to telecom. Apple appears to be the most recent ICT customer.
Greening the E-Media Industry
Submitted by Matt on Wed, 05/02/2012 - 14:29Electronic media infrastructures and gear are important components of global ICT as movies, television, music, and books all go digital. This post offers a global sampling of sustainability in e-media; see much more by clicking on the "Green media" tag, above.
Transparent LCD Panels for Digital Signage
Submitted by Matt on Mon, 04/30/2012 - 18:36Samsung's transparent LCD panel "utilizes ambient light such as sunlight, which consequently reduces the power required since there is no backlight...The transparent LCD panels have a high transmittance rate, which enables a person to look right through the panel like glass, and it consumes 90% less electricity compared with a conventional LCD panel using back light unit." Samsug's panels won a Eco-Design and Sustainable Technologies award at CES 2012.
Fujitsu Adopts International Standard for Environmentally Conscious Design
Submitted by Matt on Wed, 12/07/2011 - 21:37Fujitsu announced that it has established a consolidated green product development standard based on the IEC 62075 framework covering the environmentally conscious design of AV and ICT equipment. The standard will encourage product designs which "promote resource efficiency and recycling", "reduce power consumption during…use", "reduce noise levels", and "avoid…use of hazardous materials".
A Greener NewsCorp?
Submitted by Matt on Tue, 12/06/2011 - 20:40Vertatique's comprehensive vision of ICT includes e-media infrastructures and practices. News Corporation one of the world's largest media empires, so the company is a logical one for us to track. We first began looking at NewsCorp in July 2006, when company executive (and chairman's son) James Murdoch talked about the media industry going green. Among his claims back then: NewsCorps' satellite broadcasting arm BSkyB is already "carbon neutral".
Greening Existing ICT Facilities
Submitted by Matt on Thu, 11/03/2011 - 16:13New ICT facilities inplementing the latest in Green ICT technologies and practices garner much publicity, yet a lot is being done with existing ones. This is the first in a series of posts that examines what is in existing ICT facilities around the world.
Computerworld reports that NBC Universal has implemented a variety of tactics in refurbishing its West Coast data center. The company "virtualized 60% of the physical servers and shut down 2,000 physical machines [and]uses cold containment aisles and a fiber topology that replaced 300,000 feet of copper cable and moved the cable plant overhead, rather than under raised floors. NBC also implemented smart power distribution units and rack-level environmental and power metering sensors, increasing rack densities by as much as 200%…The setup makes it easier to scale the data center efficiently by adding a row at a time…In total, the company retired and recycled 47 tons of hardware and cut power consumption by 11%."
How the Cable Industry Is Addressing Green ICT
Submitted by Matt on Wed, 10/26/2011 - 13:55The Society of Cable Telecommunications Engineers (SCTE) announced that "it has assembled a record number of exhibitors who will showcase solutions for alternative energy and service assurance in the “Green Pavilion” at SCTE Cable-Tec Expo® in November in Atlanta, GA
Newsweek's Green Rankings: ICT Continues to Lead Media and Others
Submitted by Matt on Tue, 10/18/2011 - 01:28ICT businesses continue to dominate Newsweek's 2011 Green Rankings of the top 500 US public companies, as they did in 2010* and 2009**. Four of the five top 5 companies are in the ICT sectors: IBM (#1), Hewlett-Packard (#2), Sprint (#3), and Dell (#5). All told, ICT sectors dominated the top 20 with 11 positions.
Media Delivery - Physical versus Broadband
Submitted by Matt on Tue, 08/23/2011 - 22:26Here is a summary of studies on the e-delivery of software, movies, music, and books, compared with physical delivery, based on three studies from 2009.


